“It Is Happening Again”: Paratextuality, ‘Quality’ and Nostalgia in Twin Peaks’s Dispersed Anniversary


  • Ross Garner Cardiff University




Twin Peaks, anniversary, authorship, paratextuality, nostalgia, ‘quality’ television


This article contributes to academic discussions regarding tele-anniversaries, ‘quality’ television, and nostalgia by examining an atypical example concerning how and why Twin Peaks (1990-91) underwent its 25th anniversary in 2014. Contrasting to previous studies, which have discussed centrally-controlled and brand-managed occasions (Holdsworth, 2011; Gray and Bell, 2013; Hills, 2013, 2015a), this article considers Twin Peaks’s silver jubilee as a dispersed anniversary which originated from a range of nebulously-connected statements originating in journalistic discourse before becoming appropriated by official marketing strategies. By examining the serialised development of paratextual statements concerning the dispersed anniversary, I demonstrate that this progressed through three phases (1. paratextual speculation; 2. confirmation and verification; and, 3. calendrical establishment) and centred around establishing ‘meta-paratexts’ (Hills, 2015a) and discursive wills to ‘commemorate’ and ‘cohere’ around which meanings concerning nostalgia, art and commerce became negotiated.


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TV Shows

Big Brother (2000-)

Dallas (2012-2014)

Doctor Who (1963-)

Twin Peaks (1990-1991)




How to Cite

Garner, R. (2016). “It Is Happening Again”: Paratextuality, ‘Quality’ and Nostalgia in Twin Peaks’s Dispersed Anniversary. Series - International Journal of TV Serial Narratives, 2(2), 41–54. https://doi.org/10.6092/issn.2421-454X/6590



Culture / Reception / Consumption